The Lean Startup: How Today’s Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses
By Eric Ries
Eric Ries advocates the launch of the Minimum Viable Product (MVP) when a company goes to market. That means companies should present its product offering to the public (perhaps to early adopters for feedback) with the minimum amount of features required to be deployed. Ries even teaches that companies should have an entrepreneurial position (job) that is supported to generate ideas launched in this fashion. If you want to know how to eliminate wasteful processes and systems that are slowing your business down, pick this up.
