For many people, not a day goes by that you don’t post some content to your social media pages. And according to recent statistics published by Brandwatch, “the Internet has 3.17 billion users, there are 2.3 billion active social media users, 91% of retail brands use 2 or more social media channels, Internet users have an average of 5.54 social media accounts and social media users have risen by 176 million in the last year.” As Fortune reports, Facebook alone has 1.65 billion users (billion, with a B) and Snapchat, which is arguably one of the fastest growing social media applications, already has 100 million users and more than 7 billion videos shared per day.
