At least 75% of Artemisia’s products are made in the U.S. and if she buys from abroad it is only with those who practice fair trade. Her customers come in and stay. They say the scents of Chai, ginger, cinnamon and apple pie lingering in the air make her store so welcoming, they don’t want to leave. They tell her stories about how the gifts they buy bring joy, like the dad who came back to the store to tell her how much his daughter enjoyed the photo box with quotes. She realizes that her store in now an important part of the local fabric in an unusually tight community.