4. A Strong Democratic Base
According to a recent NBC News/WSJ poll, Hillary’s favorable/unfavorable rating is 81% positive among democratic primary voters.

5. The Logo
Again, small details can make a big difference. When Hillary Clinton 2016 was announced, her campaign logo caused an Internet uproar. People complained that the simple H with an arrow pointing to the right was a rip-off of the Wiki-Leaks logo or a hospital sign and that it was too generic. Graphic designers seem more positive, pointing out that the simplicity makes it versatile enough to work in a variety of different contexts (see the version filled in with images of people at the end of her campaign trailer). Either way, it’s different and it’s got people talking.