But, as it turns out, the worm wasn't always just a marketing gimmick. In some parts of Mexico, the gusano was considered a delicacy, and people would actually eat them as a snack. Yeah, I know, it sounds crazy, but hey, when you're drinking tequila, you're already a little crazy, right?
Today, the worm is mostly just a tradition, and not all tequila bottles come with one. In fact, some producers have started using artificial worms or even no worms at all. But, if you do happen to get a bottle with a worm, don't worry, it's completely harmless and won't affect the taste of the tequila.
So, the next time you're at a party, and someone pulls out a bottle of tequila with a worm in it, you can impress your friends with your knowledge of tequila history. Just remember, the worm is like a special guest that's only there to guarantee the authenticity of the tequila. And who knows, you might even be brave enough to eat it, just like they do in Mexico.
The Real Story Behind The Tequila Worm | VinePair