Because clients are naturally paranoid. If they see your dashboard with “Client A: Rank #1 for everything” and “Client B: Rank #47 for breakdancing lessons,” they will immediately ask why they’re not Client A. It’s human nature. We’re all just monkeys comparing our banana piles.
By locking the scope, you kill two birds with one stone: trust and control. They feel empowered because they see their own data in real-time. You feel safe because they can’t accidentally (or intentionally) mess up your master settings. It’s the SEO equivalent of giving someone a tour of your house but keeping the basement door locked. (What’s in the basement? Other clients’ keyword reports, obviously.)
Client management - SiteGround KB
You might say, “But my clients are professionals! They wouldn’t compare!” Oh, sweet summer child. I once had a client who asked why their “Article Submissions” score was lower than “B2B SaaS Case Studies.” In reality, they were looking at different metrics from different reports. They just saw a number and panicked. Moz access is a magnifying glass—and sometimes clients use it to examine their own belly button lint.
The actual how-to (for the brave)
Setting this up is anti-climactic. In Moz, go to your campaign, click “Campaign Settings,” find “Shared Access,” and uncheck the box that says “Share all campaigns.” Boom. You now have a laser-focused portal. Side note: Moz’s UI for this looks like it was designed in 2013 by a developer who hated dropdown menus. But it works.
You’ll want to train your client on what they’re seeing. “This graph shows your ‘Domain Authority’—not your mother’s approval rating. Please don’t refresh it 50 times a day.” They will still refresh it 50 times a day. But at least they won’t ask you about someone else’s backlinks.
Here’s the irony: most clients don’t even want full access. They just want a window. They want to feel like they’re in the driver’s seat while you’re building the engine. Giving them a single campaign makes them feel special—like they have VIP status. “Oh, I have my own dashboard?” they’ll say, puffing up their chest. Let them have that. It costs you nothing.
Moz Give Access To Just One Client | Detroit Chinatown
But what if your client is an agency owner with 50 clients of their own? Then you’re playing a different game. In that case, limit access to just their root domain. No subfolders. No historical data. Just the brand name and a promise that you’ll “send the full PDF later.” They’ll forget. You’ll remember. Balance restored.
Is this a bulletproof solution? No. A client once clicked “Export CSV” and accidentally downloaded a report that included my internal notes about “Client Loves Fluffy Animated GIFs.” Did I learn to lock the “Export” button? Yes. Did I also learn to keep notes in a separate app? Also yes.
So here’s my final, slightly ironic advice: Assume your client is both curious and lazy. They want the access, but they won’t explore it unless they’re bored at 3 p.m. on a Friday. Give them a single campaign, a 2-minute video explainer, and a promise that you’ll answer one follow-up question. That’s it. You’re not a support hotline; you’re their strategist.
In the end, Moz’s “single client” access isn’t a feature—it’s a relationship shield. It protects you from over-sharing and protects them from drowning in data. Use it. Your future self (and your Sunday night peace of mind) will thank you. Now go clone that campaign. And maybe lock the basement door while you’re at it.
