Think of it less like a shop and more like a candy-themed Disneyland for your taste buds. You can fill a bag with dozens of different colours and flavours, from classic milk chocolate to crunchy peanut and even crispy toffee. Each scoop feels like a tiny victory.
And the best part? You can personalise your very own M&M’s. Yes, you can print your own face, a silly message, or even your pet’s photo on a tiny candy shell. Imagine handing those out at your next party! Suddenly, you’re the most creative person in the room.
It’s not just candy—it’s joy on a shelf
Let’s talk about the sheer excess of the place. There are M&M-shaped t-shirts, mugs, keyrings, and even a giant selfie station where you can pose with a life-size Red or Yellow. You’ll find yourself laughing at your own ridiculous photos. It’s a blast of pure, unapologetic silliness.
Leicester Square itself is famous for film premieres and bright lights, but this shop offers a different kind of magic. It’s the kind of magic that makes you forget your grown-up worries for twenty minutes. How often do we get to do that? Exactly—not enough.
Step Inside the Amazing M&M's World Store in London's Leicester Square
Now, a little tip from a fellow candy explorer: don’t just grab the first bag you see. Take your time. Wander to the back wall where they have exclusive, limited-edition flavours. Pretzel? Coffee nut? Espresso? Yes, they exist, and they are revelations.