Polyester Is Good for Winter

Polyester Is Good for Winter

話題沸騰中の Polyester Is Good for Winterについて、多角的な視点を分かりやすく掲載しています。

Yes, polyester is plastic. I know. But here’s the funny part: it’s also recyclable. A lot of winter coats are now made from recycled plastic bottles. So you can stay warm while telling people you saved a dolphin.

You don’t have to wear a scratchy old wool sweater to be a good person. You can be a warm, dry, happy person in a recycled fleece.

And let’s be real: caring for a new wool sweater takes energy and resources too. Polyester just doesn’t need as much hand-holding.

清水 千尋
Author

清水 千尋

マーケティングと消費者心理のトレンドを分析し、現代のヒット商品の背景を読み解きます。